KeywatchApp Store keyword research
Sleep app keywords
What people search for in the US App Store around “sleep”, how popular each search is, and how hard it is to rank for. Measured on 24 October 2026.
Popularity ~67 of 100, difficulty 66.
Real demand (~52) with the lowest difficulty here (14).
Difficulty 92: the top 10 are big, well-rated apps.
Across the 12 searches on this page.
The searches
| Search | Popularity | Difficulty | Results | #1 right now |
|---|---|---|---|---|
| sleep | ~53 | 92Hard | 249 | Sleep Cycle - Tracker & Sounds31.1K ratings |
| sleeper app name | ~77 | 78Hard | 249 | Sleeper - Fantasy Sports295.5K ratings |
| sleep number app | ~67 | 66Medium | 249 | Sleep Number179.3K ratings |
| sleep tracker app name | ~62 | 85Hard | 250 | SleepWatch - Top Sleep Tracker328.4K ratings |
| sleep sounds free | ~58 | 76Hard | 249 | Rain Rain Sleep Sounds137.3K ratings |
| sleep cycle app name | ~56 | 71Hard | 250 | Sleep Cycle - Tracker & Sounds31.1K ratings |
| sleep sounds app name | ~59 | 86Hard | 249 | White Noise Deep Sleep Sounds210K ratings |
| sleepimage app name | ~53 | 44Medium | 250 | SleepImage185 ratings |
| sleep circle by lincare | ~42 | 49Medium | 250 | SleepCircle13.3K ratings |
| sleep image mobile app | ~52 | 14Easy | 250 | SleepImage185 ratings |
| sleep recorder | ~32 | 65Medium | 250 | Noxogy : Sleep & Snore Tracker13.2K ratings |
| sleep image | ~41 | 55Medium | 250 | SleepImage185 ratings |
United States App Store, iPhone, 24 October 2026. Ranks move daily; these are a snapshot.
Apps that rank across these searches
The apps that appear in the top 3 most often for the searches above, led by Sleep Cycle - Tracker & Sounds. These are the listings to study: their names, subtitles and screenshots are what the App Store is rewarding for sleep.
- Sleep Cycle - Tracker & SoundsSleep Cycle AB · top 3 for 4 of 12 searches · 31.1K ratings
- ShutEye®: Sleep Tracker, SoundENERJOY PTE. LTD. · top 3 for 4 of 12 searches · 350.2K ratings
- Sleep NumberSleep Number Corporation · top 3 for 3 of 12 searches · 179.3K ratings
- SleepImageSLEEP HOLDINGS, LLC · top 3 for 3 of 12 searches · 185 ratings
- BetterSleep: Relax and SleepBetterSleep Health, LLC · top 3 for 3 of 12 searches · 390.8K ratings
How to read this
- Popularity
- An estimate from 5 to 100. Apple shows its own score only inside Apple Search Ads, so Keywatch estimates it from autocomplete: the fewer letters it takes before Apple suggests a search, the more people type it.
- Difficulty
- 0 to 100, from the size and ratings of the 10 apps ranking on top. Under 40 is easy, over 70 is hard.
- Results
- How many apps the App Store returns for the search (Apple lists up to about 250).
Track these searches for your app
Keywatch checks where your app ranks for each of these searches every morning, in any country, and tells you what moved. Free for one app and 10 keywords.