App Store keyword research

Budget and money app keywords

What people search for in the US App Store around “budget”, how popular each search is, and how hard it is to rank for. Measured on 24 October 2026.

Most searchedbudget

Popularity ~59 of 100, difficulty 84.

Best openingbudgetwishlist

Real demand (~25) with the lowest difficulty here (23).

Hardestbudget

Difficulty 84: the top 10 are big, well-rated apps.

Average difficulty61 Medium

Across the 12 searches on this page.

The searches

SearchPopularityDifficultyResults#1 right now
budget~5984Hard249Budget app - spending tracker16.2K ratings
budget – car rental app name~6783Hard250Budget – Car Rental81.1K ratings
budget app app name~7377Hard250Budget app - spending tracker16.2K ratings
budget planner app name~6269Medium249Fleur - Budget Planner App13.1K ratings
budget app for free~4859Medium250EveryDollar: Budget Management84.2K ratings
budget bestie app name~6166Medium250Budget Bestie3.2K ratings
budget rental cars~4478Hard250Budget – Car Rental81.1K ratings
budget rental app name~4778Hard250Budget – Car Rental81.1K ratings
budget car app name~4279Hard250Budget – Car Rental81.1K ratings
budget planner - bulogio app name~2635Easy249Budget Planner - BuLogio
budgetwishlist~2523Easy249Inshorts3.1K ratings
budget car rental app name~2786Hard250Budget – Car Rental81.1K ratings

United States App Store, iPhone, 24 October 2026. Ranks move daily; these are a snapshot.

Apps that rank across these searches

The apps that appear in the top 3 most often for the searches above, led by Budget – Car Rental. These are the listings to study: their names, subtitles and screenshots are what the App Store is rewarding for budget.

  1. Budget – Car RentalAVIS BUDGET GROUP, INC. · top 3 for 5 of 12 searches · 81.1K ratings
  2. Fleur - Budget Planner AppAkash Jain · top 3 for 5 of 12 searches · 13.1K ratings
  3. Avis - Car RentalAVIS BUDGET GROUP, INC. · top 3 for 5 of 12 searches · 467.5K ratings
  4. Enterprise Rent-A-CarEAN Services, LLC · top 3 for 3 of 12 searches · 783.9K ratings
  5. EveryDollar: Budget ManagementThe Lampo Group Incorporated · top 3 for 2 of 12 searches · 84.2K ratings

How to read this

Popularity
An estimate from 5 to 100. Apple shows its own score only inside Apple Search Ads, so Keywatch estimates it from autocomplete: the fewer letters it takes before Apple suggests a search, the more people type it.
Difficulty
0 to 100, from the size and ratings of the 10 apps ranking on top. Under 40 is easy, over 70 is hard.
Results
How many apps the App Store returns for the search (Apple lists up to about 250).

Track these searches for your app

Keywatch checks where your app ranks for each of these searches every morning, in any country, and tells you what moved. Free for one app and 10 keywords.

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